The algorithm of development strategy elaboration at the commercial organization
Автор: Lenkova Olga Viktorovna
Журнал: Теория и практика общественного развития @teoria-practica
Рубрика: Экономические науки
Статья в выпуске: 12, 2015 года.
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The article discusses the relevance of strategic management in modern conditions. The author presents the algorithm of development strategy formation at the commercial organization that includes development of a mission and purposes, diagnostics of the environment, formation of basic, competitive and portfolio strategies. The paper describes the most appropriate methodical techniques, and gives guidelines for their adaptation to the economic conditions and the size of a commercial organization.
Commercial organization, strategy, development, algorithm, business entity, criterion, ishikawa diagram, expert evaluation, vector of development
Короткий адрес: https://sciup.org/14937151
IDR: 14937151