Analysis of marketing activities of the bank of JSCB "Almasergionbank" JSC "
Автор: Okoneshnikova S.S., Khandakova O.P.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 2 (18), 2018 года.
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This article analyzes the marketing activities of the bank Almazergienbank JSC, considered the general characteristics of the bank Almazergienbank, services provided by the bank. To assess the quality of services in JSCB "Almazergienbank" JSC used the servqual method.
Marketing, bank, banking system, servqual method, marketing activities
Короткий адрес: https://sciup.org/140281726
IDR: 140281726
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