Archetypal features of virtual phenomena representation

This article describes the gnoseological aspect of virtual phenomena identification, shows archetypal specificity of the subject of cognition to objects in virtual reality. The author demonstrates the archetypal interconnection and interdependence of the ways of presenting virtual, sacral, imaginary and real phenomena of human social being based on the comparative and phenomenological methods. The paper reveals the archetypal ambivalence of the virtual and sacral phenomena. The author concluded that the virtualization of social life simultaneously leads to increasing desacralization.