The fight against counterfeiting in the context of the new geopolitical reality formation

In the current conditions, the fight against counterfeiting is becoming particularly important, turning from a frontal confrontation into a game according to special rules, where it is important not only what the rules of the game will be, but also who will set them. It should be noted that the state demonstrates flexibility and a desire to listen and hear the participants in the processes, offering optimal solutions to the problem. Discussion in the format of a discussion of business structures and the state allows you to see the risks and assess the threats, especially in the field of illegal turnover of innovative products, to offer optimal solutions, the viability of which can be tested in practice.