Brochures as a form of propaganda materials during the period of voluntary resettlement campaigns in the USSR in the late 1950s - early 1960s

The resettlement program in the post-war USSR implied the creation of conditions for mass voluntary migration to the regions that were in dire need of labor. However, despite the benefits provided to migrants, their flow did not always satisfy the needs of collective farms, lumber camps and other enterprises. Under these conditions, the importance of propaganda work increased. The article attempts to identify the general and special in the representation of various regions of the USSR in the brochures issued in the second half of the 1950s - early 1960s and addressed to potential migrants.