Formation of industrial enterprise strategy of the region on the basis of benchmarking
Автор: Geraskina I.N.
Журнал: Регионология @regionsar
Рубрика: Экономика региона
Статья в выпуске: 2 (79), 2012 года.
Бесплатный доступ
The process of the formation of the industrial enterprises strategy on the basis of the research of marketing environment and benchmarking aimed at the competitive production and entering new segments of the electrotechnical market is considered in the article.
Strategy, benchmarking, business process, marketing environment, strategic analysis, electric power industry
Короткий адрес: https://sciup.org/147221467
IDR: 147221467
Статья научная
