Emerging trends in the global fashion industry post-pandemic

The article is devoted to emerging trends in the global fashion industry after the pandemic. A study was made of the factors affecting the activities of companies in the fashion market in the post-pandemic. It was revealed that the pandemic has affected the scale of the use of digital technologies in the fashion industry and changes in consumer preferences in favor of increasing the online clothing trade. The factors influencing the acceleration of changes in the global clothing market have been studied. The main emerging trends in consumption that affect the operations of the leading companies in the fashion industry are described in detail.