Marketing foresight technology as a tool for forming a client-oriented nonlinear economy

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In today's economy, marketing techniques are gaining increasing development. One such technology is foresight. The article provides a review of the monograph ((Foresight Marketing Technologies}}, prepared by a team of authors led by Professor G.L. Bagiev.

Marketing, foresight, technology marketing, customer

Короткий адрес: https://sciup.org/14875802

IDR: 14875802

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