Functional components of mass communications in PR-discourse
Автор: Olomskaya Natalya Nikolaevna
Журнал: Теория и практика общественного развития @teoria-practica
Рубрика: Филологические науки
Статья в выпуске: 3, 2011 года.
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The article considers the essence of mass communication components on the basis of PR-discourse functioning. The functions of mass communication in modern society are analyzed. The major component of practical PR activity is distinguished and studied.
Mass communication, дискурс pr, speech culture, informational society, social communications, pr-discourse
Короткий адрес: https://sciup.org/14933268
IDR: 14933268
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