Geourbanism and fashion industry: creating a comfortable urban environment for fashion buyers

The article examines the interaction of geourbanism and fashion industry in the context of creating a comfortable urban environment for buyers. The author substantiates the topic relevance and considers scientific grounds for its study. Special attention is paid to the problems related to the urban environment comfort, as well as to the importance of fashion and style. The article considers the possibilities for geourbanism and fashion industry interaction in creating an optimal urban environment.