Artistic imagery in communication system

Communication exists as a system that can be described using classification of items. Cultural analysis enhances the scope of communication research. The historical and philosophical approach allows one to follow the development of modeling communication by art. The artistic and imaginative component is an integral element of communication in art. M. Heidegger considered cross-cultural communication in the form of the genesis of texts. M.M. Bakhtin studied the phenomenon of modeling the life communication by art. The artistic image is such a quintessence of life. Y.M. Lotman showed that cross-cultural communication often results in the confrontation of cultures. The increased speed of communication in contemporary culture was analyzed by P. Virilio who reviewed art as an opposition to the destruction of values. Modern communication is connected with the development of virtual reality that vividly demonstrates the rapid development. Artistic imagery is dictated by the developing virtual reality in order to convey emotion. Thanks to its synthetical character, artistic image creates the model of the lifeworld during the communication process.