Regional image as an instrument of regional strategic management
Автор: Yashina E.Z.
Журнал: Известия Самарского научного центра Российской академии наук @izvestiya-ssc
Рубрика: Экономика
Статья в выпуске: 2 т.8, 2006 года.
Бесплатный доступ
The problem of managing regions image is of current importance nowadays due to the necessity to make the region more attractive for investments. The article analyzes the opportunities to form the regions image with a view to rule the region more effectively, a new approach to regions positioning is suggested.
Короткий адрес: https://sciup.org/148197841
IDR: 148197841
Статья научная
