Infographics of online media in Krasnoyarsk and Omsk: features of creation and functioning, typological characteristic

This article reflects the results of studying the infographics on the sites of large cities in Siberia - the second stage of infographics studying in regional media, specifically of the most cited Internet mass media of Krasnoyarsk and Omsk cities with a population of over 1 million people in the Siberian Federal District. During the first stage it was shown how this format was developed chronologically and how many infographics were published on these sites over the years. At the second stage of the study, the content analysis method and the typological method were applied to the generated empirical database, and the audience indicators of the respective projects were analyzed. As a result, the article provides quantitative characteristics of different types of infographics. The typology was carried out for various reasons: autonomy from the accompanying text, interactivity, type of presentation of data (processes, objects), which corresponds to the created information graphics. The text also describes the various editorial features of creating infographics in seven analyzed online media, answers to questions: do the editors create their own infographics or borrow it for information or advertising purposes, which topics are visualized in this way, what data sources are used, in which programs do they work and etc. And the analysis of audience indicators allows us to conclude whether the presence of infographics in the text helps to increase the number of readings.