Innovative approaches to increasing the efficiency of commercial activities of a resource providing enterprise

This article is devoted to the study of innovative approaches to increasing the efficiency of commercial activities of a resource-providing enterprise. The article discusses theoretical aspects, analysis of current trends, research methodology, empirical part, discussion of results and conclusions. Based on the analysis, recommendations are presented for the use of innovative approaches to improve the efficiency of an enterprise's commercial activities. The study is aimed at analyzing innovative approaches to improving the efficiency of commercial activities of resource-providing enterprises.