Incentive tourism as a way of personnel motivation

The article investigates the incentive tourism as one of the effective ways of non-monetary encouragement of staff. The author defines the incentive tourism as one of the components of business tourism and the considers the basic features of the organization of incentive tour. The article presents the statements of well-known motivation theories and based on them analyzes incentive tourism as a way of motivation. The author proves that incentive programs can meet the specific needs of an employee, encouraging to a more qualitative and productive work. The article also notes the high valence of incentive tourism, and explains why this type of tourism is not well developed in Russia in comparison with the US and European countries. The author concludes that the using by companies incentive tourism programs not only can positively affect the indoor climate in the team, but also have a positive impact on strengthening the company´s commitment, improving the quality of work, professional-level rise, and this, in turn, necessarily affect on the favorable development and prosperity of the organization. Thus, the use by organizations of incentive programs is regarded as an effective investment, bringing positive results over the long term.