Internet-marketing as a modern tool for a product promotion
Автор: Natalina T.V., Sadekova A.R.
Журнал: Экономика и социум @ekonomika-socium
Рубрика: Современные технологии управления организацией
Статья в выпуске: 6 (49), 2018 года.
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In the article the task is set to assess the feasibility of using Internet marketing by modern companies. Various types of advertising on the Internet are investigated, and advantages that become available to the advertiser when choosing this method of advertising and information activity are considered. As a result of the work carried out, it is concluded which enterprises are most interested in using Internet marketing to promote their products.
Internet marketing, advertising, economic effect, communicative effect, sales volume, brand, target audience, media advertising, contextual advertising, advertising in social networks, search promotion, advertising using e-mail
Короткий адрес: https://sciup.org/140239285
IDR: 140239285