Investigation of methods of estimation of competitiveness of enterprises

Автор: Onipko E.N.

Журнал: Форум молодых ученых @forum-nauka

Статья в выпуске: 11 (15), 2017 года.

Бесплатный доступ

In work the existing methods of an estimation of a competitive position of the organization are investigated. The author emphasizes the importance of researching the level of competitiveness of an enterprise. Also, as part of the study, the author identifies the most acceptable method for assessing the competitive position of a service enterprise.

Competitiveness, competitive position, swot-анализ, swot-analysis, marketing methods

Короткий адрес: https://sciup.org/140277372

IDR: 140277372

Статья научная