Exploration of exit strategies for Chinese airlines in foreign markets

In the context of increasingly intense competition in the global aviation market, the exit strategy of Chinese airlines in foreign markets has become particularly important. This paper explores the current situation of Chinese airlines in foreign markets, buyer demand, market competition patterns, and exit motivations through SWOT analysis. It designs reasonable exit strategies and evaluates their effectiveness. The paper also combines case studies of industry-leading companies to summarize the key factors that Chinese airlines should consider when exiting foreign markets and outlines future development directions.