The History of Music Fashion and Its Impact on Young People

This article examines the historical development of musical fashion as a significant cultural phe-nomenon influencing the formation of both personal and group identity among youth. The paper analyzes the key stages in the evolution of musical styles – from antiquity to the present day – including the periods of the Renais-sance, Modernism, and Postmodernism. Particular attention is devoted to the impact of globalization processes, digital technologies, and social media on the transformation of musical preferences among the younger generation. The role of musical fashion in the processes of socialization, value orientation formation, and the psychological state of youth is explored in detail. The relationship between musical trends and socio-cultural changes is empha-sized. The work is based on an interdisciplinary approach, combining the methods of culturology, sociology and psychology, and may be of interest to researchers engaged in the study of youth culture, musical subcultures and modern communication processes.