Linguistic climate of modern French advertisements

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Автор: Gulinov Dmitry Yurievich

Журнал: Вестник Волгоградского государственного университета. Серия 2: Языкознание @jvolsu-linguistics

Статья в выпуске: 1 (17), 2013 года.

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By the example of advertising discourse, the ways of implementing the state language policy of France in relation to the use of the French language are considered. Some linguistic features of modern French advertising are revealed.

Advertising discourse, advertising slogan, linguistic policy, linguistic legislation, linguistic climate

Короткий адрес: https://sciup.org/14970185

IDR: 14970185

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