Economic effect of the funds invested in advertising of financial and economic situation of oil companies

Автор: Guseynova Maria Azadovna

Журнал: Теория и практика общественного развития @teoria-practica

Рубрика: Экономические науки

Статья в выпуске: 1, 2012 года.

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The article provides an overview and analysis of models assessing the effectiveness of advertising. Also, this article focuses on the creation of the software, which, using this model is able to evaluate, analyze, and predict the results of operations of the company.

Effectiveness of advertising investment, financial and economic condition, financial coefficient, mathematical modeling, oil-product company

Короткий адрес: https://sciup.org/14933747

IDR: 14933747

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