Customer orientation of the organization as the basis for ensuring the economic security of the organization
Автор: Borgardt E.A.
Журнал: Теория и практика современной науки @modern-j
Рубрика: Основной раздел
Статья в выпуске: 6 (72), 2021 года.
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Modern business conditions require a new approach to enterprise management. The turbulence of the external environment calls for the development of alternatives that would allow the organization to maintain its competitive advantage in the long term. In today's economic environment, the protection of economic interests is a priority for the functioning of the organization. In this regard, the author considers client orientation as the basis for ensuring economic security and maintaining the sustainable development of the organization.
Customer orientation, economic security, loyalty, satisfaction assessment
Короткий адрес: https://sciup.org/140276231
IDR: 140276231