Corporate museums of Saint-Petersburg as the attractors of the influx of business travelers

Integration of museums into the tourist industry is an important issue for thedevelopment of business meetings, economical for commercialization of Museumactivities and for attracting tourists to the region. The paper explores the notion© Дыбаль М. А., 2016.ПЕТЕРБУРГСКИЙ ЭКОНОМИЧЕСКИЙ ЖУРНАЛ • № 3 • 2016 93 Инновационное развитие экономики и социально-культурной сферыof attractor on the sample enterprise industry museums. The activity of attractors is considered as a mechanism to attract business tourists to interaction and cooperation. It characterises factors of the attractiveness of corporate museums for business travelers, and proposed criteria of expert assessment of the attractors. It installs the popularity ranking of corporate museums, formed on the basis of their industry sector. And it gives the form and purpose of the interaction of attractors of business activity with business tourists. Also it formulates key principles of attractors of business activity concentrated in the potential industry corporate museums. And it identifies problems of interaction of attractors with business tourism and the suggested solutions.