Creolized advertising text: retrospective approach

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These days an advertizing text is an object of intent attention of scholars in different areas of knowledge: marketing, public relations, psychology and linguistics. In the article advertizing text is viewed from the standpoint of linguistics as an example of a creolized advertising text in its evolution.

Text, creolized text, advertising, advertizing text

Короткий адрес: https://sciup.org/142142616

IDR: 142142616

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