Personal brand in marketing and PR

Автор: Kosykh V.V.

Журнал: Мировая наука @science-j

Рубрика: Основной раздел

Статья в выпуске: 10 (43), 2020 года.

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The Importance of a personal brand increases from year to year due to the increased level of competition in business. In the modern market, it is necessary to create and promote a personal brand even in order to increase the level of recognition of the company, which will distinguish it from competitors. Personal brand development is part of one of the PR marketing and promotion strategies.

Personal brand, branding

Короткий адрес: https://sciup.org/140265091

IDR: 140265091

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