Marketing tools for forming consumer loyalty
Автор: Enokyan T.A.
Журнал: Экономика и социум @ekonomika-socium
Рубрика: Основной раздел
Статья в выпуске: 10-1 (101), 2022 года.
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The article examines some types of marketing tools that contribute to the formation of consumer loyalty. The essence of each tool is described, as well as their advantages are highlighted.
Marketing tools, brand loyalty, brand, communications, consumer
Короткий адрес: https://sciup.org/140298655
IDR: 140298655
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