Marketing tools and strategy to promote mobile games in modern conditions
Автор: Galushkina D.O.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 2 (30), 2019 года.
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The article examines the specific features of marketing games for mobile platforms, analyzes the main strategies for their promotion, suggests ways to improve the marketing strategies of their manufacturers.
Marketing tools, promotion strategy, mobile games, mobile gaming industry
Короткий адрес: https://sciup.org/140285792
IDR: 140285792
Статья научная
