Mechanisms and levels of introduction of the myth in mass consciousness: mass-media as the tool social mythology

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Theoretical aspects of a myth, its role in evolution of mass consciousness are investigated. The comparative characteristic of a myth archaic and a myth modern is given. The basic levels and types social mythology are revealed and dynamics of their development is shown. The basic determinants in development social mythology are determined. Receptions of practical application mythologist in conditions of a modern society are considered.

Collective unconscious, mass consciousness, archetypes, stereotypes, determinants social mythology, massmedia, aksiotypes, functions mythological consciousness

Короткий адрес: https://sciup.org/14949074

IDR: 14949074

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