Mechanisms of speech influence of communications tools in PR-discourse

Автор: Olomskaya Natalya Nikolaevna

Журнал: Теория и практика общественного развития @teoria-practica

Рубрика: Филологические науки

Статья в выпуске: 4, 2011 года.

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The mechanisms of speech influence, which features are connected to the semiotic nature and technical capabilities by means of implementation are analyzed in the article. The aim of the study was to analyze the strategies of manipulation in the PR-discourse.

Pr-дискурс, pr-discourse, audio, visual and audiovisual types of communication, mechanisms of influence

Короткий адрес: https://sciup.org/14933349

IDR: 14933349

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