Modeling the process of the formation of skillful creation of written PR-communication means in students of the "Public relations" Department

Автор: Vasechkina M., Aroyants A.

Журнал: Физическая культура, спорт - наука и практика @fizicheskaya-kultura-sport

Рубрика: PR-коммуникации

Статья в выпуске: 2, 2013 года.

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The analysis of up-to-date resources gave the author of the present paper the opportunity to describe the process of making up the model of the formation of written PR-communication means in the students mastering the speciality "Public Relations". Peculiarities of such notions as "model", "modeling" are examined in the paper; the author analyses principles, aims and tasks of making up this model, considers its characteristics and criteria of its creation; there is also the description of blocks included into the model structure and the composition of blocks themselves.

Навык создания письменных средств pr-коммуникации, model, modeling, specialist in public relations, skill of creation of written pr-communication means

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IDR: 14263809

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