Motivational sphere of students under the focus of sociological analysis

The article presents the results of a sociological study of the motivation of students of a technical university. The authors present a comparative analysis of the motivation of Russian students and subcultures of hikikomori and satori. The motivation of Russian students is undergoing a transformation towards consumer motives. The article shows the predominance of personal and prestigious motives of the students, and their desire to gain access to the material benefits of society in the capital or abroad on the base of higher education. A positive trend is the presence of motivation, while the subcultures of hikikomori and satori have no motivation.