12th army Revvoensoviet award cigarette case as an example of bifurcational changes in culture

The authors are studying in detail the semantic component of a unique artifact - a golden premium cigarette case with the image of the first Soviet coat of arms, work of Sergei V. Chekhonin, which was awarded to Nikolai V. Lisovsky and Semen I. Aralov by the Revolutionary Military Council of the 12th Army to S. Becker, a participant in the liberation battles for Kyiv in 1920. The artifact is being looked at as a memorable sign-gift in the context of the formation of the reward system as an element of the sacralization of the new ideology. The novelty of the study lies in the focus on the philosophical and religious aspect when investigating the reward system as a representation of the sacred symbolism of the new religiosity. Using the concepts of Nikolai A. Berdyaev, Sergei N. Bulgakov, Anatoly V. Lunacharsky, Daniil V. Pivovarov, about the religious essence of culture as a methodological model, the authors arrive at the conclusion that during the period of the Civil War, the formation of a system of sacralization of the worker-peasant ideology as a cult idea was taking place, which would later be laid at the foundation of the culture of Soviet Russia. Most of the artifacts used as the signal of rewarding convey a new ideology, which is most clearly manifested in the semiotics of a premium cigarette case.