Directions of perfection of the mechanism of development auction e-commerce in Russia

E-Commerce in the Russian Federation is described and identified through their problems, while in the West and in the USA, the description is in the context of the experience and achievements. The task is to reveal the peculiarities of the development of electronic trade in Russia in all its current inconsistencies classic business models of the West, and the estimation of prospects of the Russian business on the Internet that are associated with the solution and resolve urgent problems, are essential for the survival and development of the auction e-Commerce. In the article the essence of Internet auctions, proposed directions of development Internet-Commerce in Russia.