Some aspects of borrowings semantization in a regional advertisement text
Автор: Kopreva Larisa Gennadievna
Журнал: Общество: философия, история, культура @society-phc
Рубрика: Культура
Статья в выпуске: 2, 2012 года.
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This article deals with the borrowings semantization in a regional advertisement text. The following questions were touched upon as: borrowings translation ways, borrowings semantization types, borrowings’ ability to perform appellative and creative functions.
Borrowings, semantization, nomination, slogan, implicature, appellative and creative functions
Короткий адрес: https://sciup.org/14940502
IDR: 14940502
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