Enterprise competitiveness assessment: concepts, classification, methods

The study examines the essence of assessing the competitiveness of the enterprise. The basic concepts, attributes and methods used to determine the competitiveness of enterprises are considered. The description of the main methods actively used in science and practice is given in the most detailed way. The relevance of the current study is due to the broad and insufficiently systematized approaches to describing such an important process for the market economy, as the evaluation of enterprises of their competitiveness. The main research methods are the processing of literary sources, the analysis of information (descriptive, comparative and formal methods), the development of a general concept on the basis of studied materials. As a result of the study, the key components of the enterprise's competitiveness assessment are identified, classification features of approaches to this process are established, as well as the main existing methods for assessing competitiveness. The results obtained make it possible to use them in further research in the direction of assessing the competitiveness of enterprises.