Determination of the kind of the enterprise value as a management object

The paper discusses methods of improving enterprise management, its value. The author substantiates the need for the development of these methods, a clear understanding of the value of the enterprise, including the training of economic and financial profiles in higher education. Relevance of the topic due to the fact that traditional approaches to evaluating the effectiveness of management of the enterprise with earnings and profitability does not reflect the real financial condition of the company in terms of market development, competition, cooperation and integration.