Features of pricing in a competitive market

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This article discusses various pricing methods, their advantages and disadvantages, the relationship of pricing with costs, competition and other factors. The author describes costly and competitive methods, as well as methods of demand. The influence of strategic and tactical factors, under the influence of which the price is formed, is considered. The concept of competition and its influence on price formation is presented.

Pricing factors, distribution costs, marginal costs, rate of return, market competition

Короткий адрес: https://sciup.org/170181644

IDR: 170181644   |   DOI: 10.24411/2411-0450-2019-10570

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