The interaction between valuation of brand and company capitalization

Автор: Kokaev M

Журнал: Форум молодых ученых @forum-nauka

Статья в выпуске: 1 (17), 2018 года.

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The article discusses a link between valuation of brand and company capitalization, as well as there characteristics.

Brand, branding, valuation of brand, company, company capitalization

Короткий адрес: https://sciup.org/140279849

IDR: 140279849

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