Prospects for the development of franchising in Russia in the conditions of economic instability

Автор: Nuretdinov Yu.V., Kupriyanova D.O., Burmistrova A.A.

Журнал: Международный журнал гуманитарных и естественных наук @intjournal

Рубрика: Экономические науки

Статья в выпуске: 5-2 (20), 2018 года.

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This article discusses the problems of small business when working with a franchise in the development of franchising in Russia. The current situation in the field of Russian franchising is also described, the measures of legislative regulation of this sphere and possible ways of protecting the reputation of the brand and ensuring the safety of franchisees from emerging problems in this area are suggested.

Franchising, franchisee, franchisor, business, entrepreneur, Russia, franchise

Короткий адрес: https://sciup.org/170185218

IDR: 170185218

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