The demand among Russian women in plastic aesthetic surgery

The best methods of studying the needs of the population in aesthetic plastic surgery are socio-hygienic studies. The aim of this study was to study the attitude of Russian women to seek services in the field of aesthetic plastic surgery. The data were obtained in a survey of 893 women aged 20 to 70 years living in Moscow. The questionnaire includes questions to determine the attitude to aesthetic plastic surgery, counseling and refusal situations, characterize their own behavior when applying for the services of plastic aesthetic surgery. Overall, 43.5% of consultations lead to surgery, the proportion of second and subsequent operations of 79.8%. More often seek consultation and get aesthetic plastic aesthetic surgery women aged 40-49 years and 50-59 years. The share of operated after consultation in the age group 20-29 years is significantly higher (p=0.02) than in the group 60-70 years and is statistically equal to the group 50-59 years (p=0.07). The results of the survey indicate an increase in the need for plastic aesthetic surgery; reducing the age of the average consumer of plastic aesthetic surgery services; lack of activity of psychologists in the treatment of patients for aesthetic plastic surgery.