Practical approaches to advertisement placement in internet for B2B-sector organizations

Автор: Panfilova N.V., Kalmykova Yu. V.

Журнал: Сервис в России и за рубежом @service-rusjournal

Рубрика: Маркетинг

Статья в выпуске: 11 (38), 2012 года.

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The article reveals Internet advertisement placement problems for market entities operating in the business-to-business segment. The article considers specific Internet resources aimed at promotion goods and services of these organizations namely field-oriented websites, business-sites, search systems, advertising networks, job-sites, social networks and bulletin boards. The article gives recommendations on Internet advertisement placement for B2B-sector organizations.

Advertising, b2b-сектор, interne, b2b-sector

Короткий адрес: https://sciup.org/14057417

IDR: 14057417

Статья научная