Preliminary results of applying methodology of intentional analysis in the research of MCT performance: according to the content of analysis of printed sources in the Republic of Bashkortostan

This article is a summary of the results of applying the methodology of MCT intentional analysis, which have been carried out within the project of the Russian Science Foundation "Civil Expertise of the Problem of Reforming the Power- Managerial Vertical in the Context of Processes of Socio-Cultural Modernization of Regions: From Conditions Monitoring to Forward - Looking Design". In the article the authors are analyzed regional printed sources, which allow determining how the population relates to the real actions of power-managerial authorities as well as to what the problems is marketed as a paramount by the state. The attitude of the population, in this instance, is expressed in the form of publication of the texts in independent, "opposition media". The article describes the MCT regional role in the start-up of the most recent economy sectors under crisis, development of entrepreneurship, providing social assistance to residents of Federal regions. The article authors are attempted to connect the following two conceptual theoretic-methodological grounds: intentional (motivational-targeted) analysis, developed by T. Dridze and the approach to the research of problematic reality situations, described by T. Dridze, N. Mazlumyanova and G. Golubeva. The methodology is a set of procedures for the selection and coding of the content of the problematic situations, noted in the mass communicative texts and it allows to go on new level in reference to real problems, which regulatory and administrative authorities have dealings with. The authors of this article are supported by data, obtained on the example of research of two types of printed sources of the Republic of Bashkortostan. Analyzing these data, they have shown how various attitudes of the population and power vertical are in matters, relating to socio-economic development of the region, its internal and external problems.