Presidential elections 2024 in Russia: new trends and features of the election campaign in the era of digitalization

In the article, the authors analyze the features of the last presidential election campaign in Russia in March 2024 in the context of digitalization. The article considers the successful experience of using the Mobile Voter service, remote electronic voting (DEG) in a number of Russian regions, ballots with QR codes, electronic ballot boxes (COIB), video recording of the three-days voting process. The authors analyze the cases of using of digital technologies by some candidates (artificial intelligence, neural network, etc.) during the election campaign.