The problem of the objectification of women in the media
Автор: Mukhambetalieva O.R., Chedzhemov G.A.
Журнал: Международный журнал гуманитарных и естественных наук @intjournal
Рубрика: Социологические науки
Статья в выпуске: 7-1 (34), 2019 года.
Бесплатный доступ
The article deals with the problem of gender stereotypes and the related problem of the objectification of women in the mass media. The most common trends in advertising discourse are revealed and their influence on the development of public consciousness is defined.
Objectification, gender stereotypes, advertising discourse, advertising communication
Короткий адрес: https://sciup.org/170186491
IDR: 170186491 | DOI: 10.24411/2500-1000-2019-11384
Статья научная