The psychological influence of online advertisement on adults
Автор: Tibaykina Ya.R., Volkodav T.V.
Журнал: Форум молодых ученых @forum-nauka
Статья в выпуске: 12-4 (28), 2018 года.
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The article is devoted to the problem of the impact of advertisement as a marketing tool on the consciousness and consumer behavior of adults. The study involved N=40 students aged from 18 to 25 years old.
Online advertisement, impact of advertisement, customer behavior, students, psychology
Короткий адрес: https://sciup.org/140281606
IDR: 140281606
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