Expansion of the market for products as a way to increase the profit of the enterprise

The article deals with the topic of increasing the profit of an enterprise through the expansion of the sales market for products, the relevance of the chosen topic lies in the need to apply an effective strategy to predict the market capacity and such sales volume that will be in demand by the consumer. To this end, the article proposes four strategies for expanding the market for the enterprise. Based on the proposed options for strategies, it can be concluded that it is necessary to analyze the impact of the organization located around the environment and take into account the effect of pressure from the four areas on the work of the enterprise.