Creating master plan for tourism and recreation cluster for ecological tourism development (the case of Rostov region)

The research, aimed at studying the spatial ecotourism cluster development as a strategically important vector of socio-economic regional development, is quite relevant in modern conditions. The article is devoted to creating a master plan for the ecological tourism development in Rostov region as a basic transformation strategy for the tourist territory in new conditions. For this purpose, the theoretical and methodological aspects of ecological tourism are studied, the domestic and foreign experience of implementing this concept is analyzed. The article presents the results of the analysis and evaluation of the tourist potential in the field of ecological tourism of Rostov region as a basis of master plan for the ecological tourism development. The article reflects the results of the creating digital product with the possibility of designing ecological tour for the ecological tourism development in Rostov region.