Development of the development market in the conditions of macroeconomic turbulence

The relevance of this study is driven by the rapid modification of the business paradigm, with the real estate development market being no exception. The current state of the real estate market is intricately linked to dynamic changes in the surrounding environment. There is a rapid development of these transformations, while the temporal resources for identifying a sustainable investment concept remain constrained. Over the past two years, a significant metamorphosis has been observed in the market, under the influence of a combination of factors. Initiated by the pandemic and its far-reaching consequences, the transition to a project financing system utilizing escrow accounts has particularly and radically impacted the sales dynamics of new construction properties. The emergence of subsidized mortgages, the decrease in overall credit interest rates, and the increase in construction costs have also exerted a substantial influence on the market positioning. This article conducts an analysis of the real estate market and examines the factors influencing the construction industry.