The role of advertising in the improvement of the service of nutrition services (on the example of the restaurant-brewery "Castle" of Schahty)

Автор: Korchagina Yu.G.

Журнал: Экономика и социум @ekonomika-socium

Статья в выпуске: 11 (42), 2017 года.

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Customer loyalty, the article discusses the relevance of research and the role of advertising as an element of sales promotion in the catering business, the main functions of advertising, the analysis of the advertising of the restaurant-brewery "Castle" proposed measures to improve the advertising company.

Sales promotion, advertising, advertising strategy, event, incentives offered to consumers

Короткий адрес: https://sciup.org/140234853

IDR: 140234853

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