The role of network business models in increasing the competitiveness of the enterprise

The development of network business models under the conditions of digitalization of the economy is undergoing evolution. These changes have an impact on changing perceptions of the role of network business models in ensuring the competitiveness of enterprises. The purpose of the article is to analyze the role of network business models in ensuring the competitiveness of the enterprise. It has been established that such forms of organizing joint activities are built around certain values or generating added value. Defining the role of network business models in ensuring competitiveness, it should be emphasized that it depends on the specific type of network business models.